Announcing Special Interview! Discover How Helaine Smith, Boston’s Best Cosmetic Dentist Took Her Business From Six Figures To Seven Figures Business Using Innovative PR 2.0 and Marketing Strategies.

Do you still believe that yellow pages work? Dr. Helaine Smith, the Best Boston Cosmetic dentist  gives every business owner something to think about- The Truth About Transparency and Innovative Marketing. Research shows that social media marketing has been the dominating viral marketing strategy for not only PR and social media professionals but real business owners, like Dr. Helaine Smith.

Few months ago I was on PR Webinar given by David Meerman Scott about new rules of PR and marketing and he shared the story of Helaine Smith, a cosmetic dentist from Boston who used creative marketing ideas to build dental  business. That story intrigued me because I wanted to share with business owners who believed still in using yellow pages, how they could transform their business by bringing VALUE through educating the clients.

Recently Dr. Helaine Smith and I have had a great conversation on phone about being transparent and innovative in running a business.  Her passion for the dental practice and serving her clients has impressed me.  Her e-book “Healthy Mouth Healthy Sex” became the tipping point of her career.

(Dr. Helaine Smith talks about this e-book as her magic bullet of the marketing viral campaign and she is going to share that on our podcast at 2 pm EST April 1 2010.)

In 2003, Dr. Smith received a prestigious award as Exceptional Woman given to women in the Boston area who have “overcome obstacles to achieve greatness in their lives.”  We hope to see you on our podcast where you will learn

• Her struggle with the traditional advertising methods
• Her discovery of blogs and e-book marketing
• Viral Marketing Campaigns
• Overcoming adversity and making quantum leap in her business
• Plus her advice  on  how to take your business online

Listen to our podcast  Blog Talk Radio With Dr. Helaine Smith

Details APRIL 1, 2010 2 PM EST

Dial in 1-646-716-8501

Bio: Dr. Smith, a Boston, Massachusetts cosmetic dentist, has combined a dedication to patient care, volunteerism, and business acumen since beginning her dentistry career in 1991. She is a Fellow in the Academy of General Dentistry and a Las Vegas Institute graduate, and she recently completed an executive MBA program at Suffolk University. In May 2006, Dr. Smith’s practice was named first runner-up in the prestigious Cosmetic Practice of the Year Award competition, sponsored by Levin Group, Ascend Media, and Philips Oral Healthcare.  For more information about about Dr. Helaine Smith visit her website