It’s the First day of your blog life. You are in a thinking mode. You are looking at your computer and then looking out of the office window. You made a lot of notes. Your note pad looks like an Egyptian Manuscript! You made your blog look nice and clean. You made your first post, then you jotted down something for the second blog post…silence…NO traffic. You wait. You make another post. Then you wonder why no one is reading and commenting. You get discouraged, but… STOP!!

You wonder why blog?

Before you allow discouragement to settle in, there are a few things you need to think about! You may not have people reading your blog posts right away. You need to find out what your audience wants to know, to learn and find solutions for them through sites such as Twitter, Facebook and even make Youtube videos asking questions, discussing things, creating hot debates and excitement! That is when you will get ATTENTION.

Take notes about they types of questions people are asking and things they want to know. It may sound like a lot of work now, but soon, you will begin see a trend or pattern of frequently asked questions…this will reveal what people really want! Update your blog posts or add new things by creating and dividing them into parts; Part 1, Part 2, etc. It creates curiosity, and people will come back!

I love to give advice on Twitter or Facebook regarding certain matters and present them in the form of a articles, blog posts or even videos. Be You! Create separate lead pages for each topic or niche you want to target and then send them to your website and even your blog. Create a special event, host a class or even an online party! It may sound silly, but that’s okay!…because guess what… it’s engaging and FUN!

Tip:  update your blog. Google just LOVES it! They will give you good rankings because their cute algorithms work that way.

I post at least 2 times a week! I write about others. I write stories. I share my news stories. I write about fun stuff! Want to be among the popular blogs? Find them. Connect with their community.  Present the content that must follow three rules: Entertaining, Enchanting, Engaging!

You want your audience to get used to your schedule and they will begin to expect your posts on certain days. Make sure to write good content, not just something to fill some empty space on your blog. Do your research! Write from your heart, because people will see it and be attracted to your blog!

Remember that a blog is your front door. Any idea, no matter how crazy, could lead to making an awesome post! All information is good. Express your thoughts, give reviews and be polite! People are watching you! BE PROFESSIONAL.

Tip: Use Twitter as your teaser blog platform, then lead people to your blog post or video blog post.

Here are 10 ways to gain an audience with your blog:

1. Use Twitter: Link to your twitter posts that have reference of your blog posts and link back to your blog.
2. Use YouTube to make videos and add them to your blog posts
3. Talk about your blogs on Facebook by sharing links or adding them into conversations that are only related to the topic
4. Share it with your friends that are not a part of your business. Create a viral effect. Ask them to forward them to their friends. Write about fun topics that your friends would love to know about. It will get them gradually involved in what you do.
5. Put your blog link in the signature file in forums and message boards you visit. Make it sound unique!
6. Submit your blog to social bookmarking sites such as: Digg, Technoratti, Stumbleupon and more.
7. Use permalinks correctly.
8. Make sure to leave comments on other people’s blogs that are highly ranked or have a lot of action.
Do not jump in and start spamming about your stuff! Be a good spy! See what these professionals want to know, what their interests are and discuss related topics with them. Make THEM pay attention to YOU by asking questions, complimenting and participating. The Rules do not change. It is all about putting your customer first.
As they say, “we reap what we sow!”

9. Join a few syndicated communities such as Blogged.com, Surphace.com and others. Google them and join.

10. Post your blog content in the Facebook and LinkedIn Groups. In LinkedIn, I joined 20  groups and shared my own blogs posts that are relevant to the group’s main topics. The key is to be entertaining and interesting to the readers so you can create a following. Actually, with LinkedIn, you can join up to 50 groups. Be very strategic what you want to achieve with LinkedIn and choose the groups accordingly. Even better, create your own group! Do not spam, but engage with the group members, so  they can read your content.

11. Offer your advice to major local newspapers. Build your local publicity. You never know what it will lead to!

When searching for keywords, search for “buyers” keywords. For example, do not use “weight loss” as your keyword. If you were a person who wanted to loose weight, you would not type this keyword. It is not specific enough. You need to find a more targeted keyword. You may search for keywords like “natural weight loss methods”, “homepathic weight loss methods”, which may take you to phrases like “ephedra free diet pills” and so on. As you can see, the phrase “weight loss” has millions of listings and you will get only 12,800 results with “ephedra free diet pills” You have more targeted keywords and they are called “buyer keywords”.

Another tip: Set up Google alerts and twitter alerts. I use TweetBeep and it is similar to Google alerts. Why? You will get notified when people search certain keywords and even your name.

One more thing…Sometimes when we think too much about our keywords and we focus on the keywords and SEO, forgetting how important it is to write entertaining and rich content for your blog.  When you are inspired, the keywords do not matter that much. Write when you feel the urge, be creative and share immediately! Do not wait for a perfect moment, or you will be in the mood of changing and tweaking too much. Perfection does not always bring the income you deserve!

Have fun blogging!

Tatyana Gann

About Tatyana Gann: Tatyana Gann is the founder of the Smokin’ Hot PR Ezine and Smokin’ Hot PR Boutique, providing publicity, online PR services and even private VIP consulting. Tatyana Gann is ready to bring you publicity tips, advice and PR services to help you gain more raving fans for your business and create smokin’ hot publicity! She has a simple formula for creating a publicity plan that brings results! Grab your FREE publicity weekly advice at: http://www.smokinhotpr.com/