Nashville Artist and Owner of O’Gallery Brings New Vibe To Nashville…

Nashville art is evolving thanks to trendsetters like my dear friend Olga Alexeeva, an amazing artist, an inspiration to Nashville business owners and a powerful female entrepreneur who built an incredible reputation in her business circles. I love to give a good publicity to biz owners through stories and her story is truly remarkable.  I believe every story we tell can bring light, inspiration and awareness of our OWN potential. People like Olga inspire me. Her dedication to change her life and bring joy to people through art is really magnificent.

She is a woman of action, commitment and integrity. Her  art is unique and nobody is like her. She stands out in the crowd of other artists because of her views on life.  Her wisdom is remarkable and her talent to paint is an example of what we can do..

Her work reflects her cry for beauty, her desire to nurture the eye, challenge the intellect, and provoke the subconscious…perhaps her stage background telling us stories.
“Color and forms were always in my life – on the stage, where I spent 13 years as a professional actress, or at home – I always felt mysterious meaning of shadows and movement of a body, strange order of average things around me. I had to follow the summon of nature to express and reflect. It excites me to pull colors together and create another entity. Now I live it and love it.
Nobody becomes an artist unless they have to.’ So, my ‘have to’ is now a reality and is available for you to experience. You are invited to visit my expressions on canvas and share my joy of co-creating. Reality is not only what we see, it’s also what we imagine. I invite the viewer to a Wonderland, where everything is possible.” – Olga Alexeeva

Read a complete story about Nashville Lifestyle featuring Olga Alexeeva and her O’Gallery

Tatyana Gann



Mummies, Grammy’s and PR persona…

The photo credit Resource Entertaintment Group

What can we learn from  some of the best song writers like “Here come the Mummies” and cool music? The Resource Entertainment calls them “One of the most inventive, bizarre, and flat-out fun party bands you’ll ever see! Here Come the Mummies, direct from the catacombs of Nashville, brings amazing funk from beyond the grave!”

I want to share 3 important PR lessons with you that I hope will bring more clarity, and how to build your business as a company owner!

Are you ready?

On Friday I was fortunate to meet a very interesting man who wrote songs for many well known artists. They were all Grammy caliber musicians. Many of them have won Grammys and some musicians were nominated multiple times.  He is very well  known in the entertainment world, a talented song writer, a producer and CEO of a publishing company, who was right under my nose here in Nashville TN!  During the meeting, we talked about our vision. We talked about being different and making a difference. We talked about being remembered, recognized and appreciated.

We must be different in order to make a difference

While talking about the project, I listened to a group called “Here come the Mummies'” during our mid morning presentation while he shared their story.  Theirs is a story about friends from a famous college who always wanted to play music together.  However, their careers took them in different directions. Each of them have won over 23 Grammys combined! Needless to say, each of them became famous.


The dream to play together and feel alive never died! They decided to join together and secretly change their identities, creating a new persona with a new story and new songs! The group, “Here come the mummies was born…I thought how creative it was to do something like that. What amazed me the most was the fact that they NEVER gave up on their dream to play together. They changed the route… they formed a new plan! They became different and showed the world what ANYONE could do! The lesson learned?… the persona is important to be remembered by. The story of the group’s creation and their story of loyal friendship and faith was priceless! Their persona is what people remember. They wrote their own song, so to speak.  No one is like them!

Another important lesson I learned was that to be successful, skills are not the main focus. It was the story, the song that mattered the most, the song that took some musicians from being broke, working as waiters to selling half of a million CDs and being a # 1 hit !

This producer – songwriter and I talked about powerful, Grammy caliber voices that artists have. He said, ” The voice does not matter if the song is bad.  The SONG makes you popular and NOT your skills or your talent. People hum the songs we write when you pull up to the gas station to fill the gas tank. That song becomes THEIRS!”

The photo credit to TV Info.In Blog

The song gets your Grammy and your voice just follows the song.

In the world of PR I can say your story makes you famous. Most often, people become famous because of their story, not their rating, credibility or special talents. What is your story? What can your readers learn from YOU? Think of your professional experiences, even your personal life experiences and how it relates to your business today. Is there something you are not telling the world which is desperately seeking YOUR wisdom? Open up, speak up and live up!

The lesson I learned during that meeting? We must be different, creative and innovative to make a difference in other people’s lives and our own!

Enjoy your week!


Tatyana Gann

Tatyana Gann is the founder of the Smokin’ Hot PR Ezine and Smokin’ Hot PR Boutique, providing publicity, online PR services and even private VIP consulting. Tatyana Gann is ready to bring you publicity tips, advice and PR services to help you gain more raving fans for your business and create smokin’ hot publicity! She has a simple formula for creating a publicity plan that brings results! Grab your FREE publicity weekly advice at:

PR Detective on the assignment: why do I need a publicity?

Sometimes I feel like a PR detective. I often joke with my clients about being a private PR investigator. I research, write, spy, connect and build relationships. I get the information about what media wants and bring the results to  my clients to create  a powerful publicity.

Just a couple weeks ago I did a call with a Million Dollar MindsetTM  Coach Marla Tabaka called “Publicity Hidden Secrets“. It was focused on the main topic- “How to Get Publicity That Works Like Magic for Your Business and Will Make You A Celebrity In Your Own Community!”

I am a street smart PR guru who knows from experience what TRULY works and how long it takes to build YOUR name…I also know what does  not work!  All I have what I learned and applied to my business. On the call I  shared what my clients experienced like Dr Rebecca Westbrook featured in the major media in Dallas Texas or HR leading voice in Social Media Jessica Miller Merrell who have been interviewed by many trade publications and hosted many training webinars for executives thanks to PR campaigns..

Here is the secret to the best PR.  Guess what…Nothing magic. No special flavors. All I have  is the simple formula for creating a publicity plan that brings results and is ready to bring you publicity tips, advice and PR services so you will gain raving fans for your business and create smokinhot publicity!

Tip 1 The publicity secret strategies can help you to tap into the markets you never thought possible and establish your online credibility – fast!

I believe that times have changed and business owners today use small communities and networks to make connections and build relationships.  As you know, relationships are the main thing for the big dawgs in the world of PR and marketing.  Without the right connections you will not be able to connect to media. It is a fact. Also if your goal is to get booked on TV shows, be publicized in the top magazines and constantly get the best PR you have two choices: hire a publicist or do yourself. Either way, relationships built on trust are the key. What is your relationship with media like?

Your journey to become well-known or famous does not need to be complicated. It starts with a very simple formula that can stir up interest and bring more attention to YOU.  You need to find a reliable PR Pro.

There are myths about the benefits of hiring PR pro because they say marketers and small online business owners do not like PR folks and vice versa. They believe only advertising will bring results. True? Decide for yourself…

Tip 2 Average marketer spends 2 to 4k a month on PPC ads or other paid ads. What if they redirect money and spend 4k a month on PR for few months. Hire PR pro. Consult with them. See that advertising does not buy credibility, authority and long term online presences. Advertising sells. PR tells your story to attract and retain clients...


Are you ready to start a new journey and learn few PR tricks and how the PR campaigns can very effective for your business?
Listen to the exclusive interview where my friend and a life coach Marla Tabaka interviewed me on her radio show. Tell us what you think.

Listen TODAY!

Have a great week!

Tatyana Gann

PS. I am off to MTV movies awards event in Los Angeles from June 1 till June 5 to represent my client’s business and a product line called SlenderPOPs manufactured by Sisel International and participate in the MTV Movie Awards Gift Lounge event . I cannot wait to meet my friends and make new friends in the media world. It will be a fun event! I promise to share photos!

Tatyana Gann is the founder of the Smokin’ Hot PR Ezine and Smokin’ Hot PR Boutique, providing publicity, online PR services and even private VIP consulting. Tatyana Gann is ready to bring you publicity tips, advice and PR services to help you gain more raving fans for your business and create smokin’ hot publicity! She has a simple formula for creating a publicity plan that brings results! Grab your FREE publicity weekly advice at:

Exclusive Interview with Nancy Olson – SlenderPops, Celiac and MTV Movie Awards!

When Facebook brought us together...Facebook is an amazing platform to build relationships. When Nancy Olson and I met few months ago we built a strong relationship and decided to work together! Recently four of us, four business women from across the country, decided to get together in Palm Springs California, we made a goal to learn about each other. Talk about life, not business. Nancy and I met for the first time!!!! It was PRICELESS! She became my friend and my amazing client!

We learned to relax and enjoy our life. It was the power of Facebook that took our business relationship to a new level. It gave us an opportunity to relax, let go, and allow for joy and laughter while feeling pampered. We simply realized the creativity would come when we allowed ourselves to let go, laugh and be women…

Watch our special video and let’s connect~!

Today I am happy to introduce Nancy Olson , The Celiac Warrior.  Nancy will share her story as Celiac Warrior but also talk about the recent weight loss breakthrough discovery- SlenderPOPs gluten free weight loss food that has been helping Nancy to lose weight and shed fat fast!

During her battle with celiac she has gained a lot of weight and she has been on the quest to find PROVEN products to help to maintain gluten free lifestyle and keep her body in shape.

Nancy discovered the latest weight loss craze , one simple product – SlenderPOPs™, manufactured by Sisel International. SlenderPOPs™have become the most delicious weight loss candy for Nancy Olson known as the Celiac Warrior. In her recent PRWeb press release Nancy said that SlenderPOPs  made her dieting much easier.

We love to have fun with a lollipop business and on June 4 we will be on MTV Movie awards gifting celebrities thanks to Sisel International, the giving heart of Mr Tom Mower and his team!

We cannot wait to share photos and videos with you in few weeks!

But for now…

Are you ready to shed fat and fatten your wallet?

To get details about how powerful ingredients in lollipops can help you lose fat and detox your body while enjoying a weight loss candy join us and we will give overview about one the simple products for weight loss today!  Plus, I convinced Nancy to  share her story about her battle with celiac and some tips for the gluten free lifestyle!

If you are ready to try the delicious lollipops today and start losing inches fast, grab the SlenderPOPs today

Visit Nancy Olson website and order your first month supply.

Order here



May 10, 2011

1. Please join my meeting.

2. Use your microphone and speakers (VoIP) – a headset is recommended. Or, call in using your telephone.

Dial +1 (773) 945-1018
Access Code: 840-700-718
Audio PIN: Shown after joining the meeting

Meeting ID: 840-700-718

Online Meetings Made Easy™

See you there!

Tatyana and Nancy

Episode # 3 Live With Tatyana Radio Show With Special Guest Jessica Miller-Merrell

Welcome Back To Our “Life With Tatyana Show” on Nashville radio station WVOL1470 AM!!!

We have a special guest on our radio show Life With Tatyana on Nashville radio station with myself and Deniece Barnes, a charming hostess of Differences Show,  a rising star in social media, a controversial, fun and exciting woman, a gourgeous mom, an author Jessica Miller-Merrell.

Jessica Miller-Merrell is a leading voice in the HR social media community and has over 10 years of experience in human resources and recruiting. She hosts the first and only Internet web-show for job seekers on Mingle Media TV called Job Search Secrets. Her book, Tweet This! Twitter for Business was released in February 2010. Jessica has been quoted in publications as an expert in her field, including Glamour Magazine, Entrepreneur Magazine, and SHRM’s HR Magazine.

A complete bio can be downloaded on

We have a very interesting topic today that Jessica wants to share with you… I am sure Jessica is ready for the interview with the russian SmokinHot PR gal!

Today Jessica is going to share story of her book and how it can help you to simplify your social media online presence!

Are you ready?

“Move Over “Twitter Power”:  Jessica Miller – Merrell Reveals The Real Super Powers of Twitter for Business!”

“Tweet this – Twitter for Business” by Jessica Miller – Merrell reveals the truth about using Twitter in under 30 minutes a day

Jessica will share also tips for job seekers and how to use social media to connect with top recruiters! We also excited to know about her event this summer where she shares stage with Michael J Fox, Richard Branson and Tony With Zappos and many more


On the today radio show we will talk about  passion, opinions and what matters the most to you my friends!

See you there!

6 pm CST 7 pm EST 4 pm PST

Listen Live on WVOL1470 Today !!! Do not miss!

Tatyana Gann

Founder SmokinHotPR Boutique

Publicist, Radio show hostess

The man who taught me the greatest publicity lesson..

“Are you ready to create a long term celebrity status and be in the spotlight?

I has a privilege to meet an amazing man, the man behind the brilliant movies Avatar and Titanic, Mr. James Cameron. He has taught me a huge lesson.  Just recently I stumbled across my photo I took with him at the fashion event in Nashville and I witnessed him being in the spotlight for the entire evening. However, what I saw was the man who wanted to have life, talk about life and children, his trip to Russia and not his movies. Our conversation was not about his movies but him and his life. We talked and shared stories of Russia, his research on Russian submarines for his masterpiece Titanic, our kids and homeschooling. Believe it or not I was VERY happy that I did not have to talk about movies. His publicity  does not portray him as a man who has any life but a man who only has HUGE passion for movies along with all gossips you read!

The point here is the stories we share today, become stories readers see in magazines and then online, via social media networks and even on my own  YouTube  channel.

We created stories that stick. We created memories that are saved in the archives of our brains. That is EXACTLY how our publicity works.

Let me go back and give you overview of all changes that have occurred in the business world in the past years…

Times changed. Business owners today use small communities and networks to make connections and build relationships.  As you know relationships are always been the main thing for big dawgs in PR world and marketing.  Without right connections you will not be able to connect to media and if your goal is to get booked on TV shows, be publicized in the top magazines and constantly get the best PR you have two choices.

Without relationships your business is dead

Here is one thing I want you to remember before you start promoting your product or service to the public and spend money on PR and marketing campaign. You must ask yourself if you were a customer would you buy from yourself. People do not buy from ads they buy from loyal consumers. As you can see from my story above about Mr Cameron, his success is his publicity.  Movie fans trust him as the movie genius and they will buy everything he has to offer to the world. His name is his publicity!

Think for for a moment about the infomercials… They have always been the best method for business owners, innovators, product creators to push their products on t he market and reach more people. It was truly the beginning of the PR wave. Then you might see them in the store saying “Seen on….” It was the best PR campaign idea to share stories and people bought it because they trusted the stories not the product benefits.

My PR advice: The celebrity status is not overnight deal and your publicity is not going to give your an overnight success from the very moment your clients see your face. Build your reputation, share your value, give and you will receive!

The magic word of a successful publicity campaign is TRUST. Building trust is taking time in every area of your life. Today in social networking communities we build trust by connecting with people we want to know and contribute to their community. We give advice, comment and share our knowledge. We become the source of the information that they cannot get anywhere. Media notices us and buyers notice us. Everyone talks. They share our stories, our content with others. It goes viral and it stays there! That is what publicity does for your business. It sticks!

One thing you can be assured about…

Your journey to become well known or famous does not need to be complicated. It starts with a very simple formula that can stir up interest and bring more attention to YOU. Keep things simple. Remove what does not serve you and do not resist simplicity.


First three things you must know.

1.   Who you are

2.   What you do and if you really love what you do

3.   Why it is important for others and  you as consumer first and then as a business owner

How can online publicity help you to grow your business?

It is proven that publicity can do the following for you and put your name in the spotlight.

1.   It creates your name for customers to know you

2.   It is all about visibility. You become the center of attention. You are on the main stage right in the center, right in the spotlight

3.   Publicity gets your main message to the public. If you do it on your own or hire a publicist it is a great way to share stories. As I said earlier people pay attention to stories of consumers not ads.

4.   Publicity can compel people to buy your products if you have enough of points that can stir up emotions for them to buy

5.   It can truly put you in the beautiful spotlight where you feel like a star

6. It allows you to use your imagination and creativity to grab attention!

That is why we write SEO and social media press releases to give our clients more exposure. They can give instant traffic, they reach more media, they build your brand awareness and make everyone happy!

Now.. Why so many entrepreneurs, business owners do two things. They avoid publicity approaches or they quit before they see the end results. In the world where we want instant results we use the same approach to our publicity efforts. It takes time and realistically you must allow 90 days for publicity campaign to give you results you want.

Your goal is to build awareness of your name and what you do. Your second goal is to break ice with customers by serving, giving advice or tips. Common sense right? But so many avoid it or keep selling their product. Get people familiar with you and what you offer.

That is what press releases that share stories give more publicity, bring long term traffic and authority.

Advertising does not bring authority to your business. It brings traffic, leads and causes customers to think about your product. Yes it is fast and you do not need to plan 90 days publicity campaign.

Well, the cycle ends with PR again. They search for your name, your product and see the publicity given by third party PR directories, publications, bloggers and much more. They feel confident. They trust. They know you are a real person who is creative, genius, trustworthy, skilled and connected!

Now…what should you do to build your brand?

Book a PR strategy session and let the  imagination and vision for your business create magic!


Look forward


Tatyana Gann


PR Strategist, Mompreneur, Coffee and Chocolate Lover

PS. Get my FREE 30 days course TODAY!  Learn  to create fun and creative PR campaigns and be in spotlight- absolutely FREE training!