“Discover Steps To Positive Publicity: How to Revive Your Public Relations Campaigns“

Last week I met a gentleman, an amazing medical doctor  who was among famous stories in People’s Magazine as a medical hero.  His story impacted many people around the world with the work he does and how many lives has been saved because of what he does.  His story was not on the front of the magazine but instead, the front page was about divorces of celebrities and scandals we hear every day when we come across standing in grocery line.

Positive publicity is a very important goal in public relations. It can  highlight the good events, stories about average people, customers, businesses and much more. It can share with the world how people in your local community impact the world. They become your “hero” and how you can share their message.

Positive publicity has the best side effect. It can magnify the best your company has to offer, tell the truth regarding negative publicity and you can turn “lemons into the sweetest lemonade” . It opens the hearts of huge corporations to spread word about your product. It gives them the opportunity to be a part of your mission!

You can truly look for the best story under “the sofa cushions”.  Often business owners look at what competition does and their stories so they can compare. Nothing wrong with that!

However, why not to look inside your organization. Find stories about your customers, your collegues, your products that have been forgotten and kept in old archives. Why not give pat on the back to people who surround you every day and impact the world as well. Positive publicity is a true glue that can keep the company together.

The best part for your business is that it can and will translate into new customers, new sales and viral sharing. It can be syndicated via many social networks, blogging groups, video channels and much more. Positive publicity is your brand new money magnet!

You build awareness. No matter if you have a product, service, non profit work you must build awareness. Positive publicity is the key ingredient in your PR campaigns. It will inspire your audience to focus on the positive aspects of their own business, learn how to handle negative publicity and reach new heights in their circles.

Ready to learn more?

Want to get the best positive publicity for your business?

Tatyana Gann is the founder of the Smokin’ Hot PR Ezine and Smokin’ Hot PR Boutique, providing publicity, online PR services and even private VIP consulting. Tatyana Gann is ready to bring you publicity tips, advice and PR services to help you gain more raving fans for your business and create smokin’ hot publicity! She has a simple formula for creating a publicity plan that brings results! Grab your FREE publicity weekly advice at: http://www.smokinhotpr.com/

Talk soon
Tatyana Gann

Founder of SmokinHotPR.com