Do you love when the words you write, speak leave the imprints on someone’s heart? Do you love to read the stories that you get hooked on and you want to know more? Do you feel that some headlines in the magazines you see have the magnetic force that attracts you to read them?
When writing a story, what kind of content do you share with your readers? Does it have the power that penetrates your readers hearts? Do they feel excited and want to know more? Do your words carry the power than inspires your readers to know more about you and feel excited about knowing you?
In publicity it is very important to use the words that bring change and transformation. No matter if you want to learn how to write an article for a magazine, or you are writing a short story you keep in mind one thing: WORDS CARRY THE AWESOME POWER. We live in the society that loves negative news. We get attracted to the headlines that are gossips, PR stunts, and negative updates.. We live in the world that worships the celebrities. Last year I met a man who was nominated for PEOPLE Choice Awards. He was a medical doctor who had helped many people in Haiti after the earthquake and he was called “An American Hero”. Interesting enough not many people knew about him. His news were too positive for the media to handle and often the positive news that bring HOPE are not the best ones. They do not create too buzz and it is sad. I believe it is TIME for it to change.
But what about you?
Does your story compel your customers to share about your product? What kind of words do you use? Do you words inspire people and show everything is possible?
1. Your words must lift people up.
When I write I often think if my words can make people think and strengthen their mind. I believe we must say the right words at the right time and use pleasant words.
2. Words are your thoughts.
Do not use words to impress people or create fake image. What you think, feel will come to pass. Be honest with audience. Talk about you think on a certain topics. Do not try to FIT in with your story.
3. Your words have authority
Words are like fire. They can warm people hearts or burn bridges. They can change the world. I love this quote ” Death and life are in the power of the tongue” Proverbs and I truly believe to be so. Believe what you say can impact your readers. Especially when you want to inspire, motivate, teach your readers show them the way out of the hardest times in their life. You can influence people with your words if you live in truth.
4. Your words can increase your profits
What do you FEEL when you speak the words. What do you really realize? Do you pour your heart and soul into what you do? I often talk about passion. yes passion is the key to increasing profits. Without passion your words carry no power. You become more creative when you speak the right words but also realize what you speak means a lot to you.
5. Social media conversations can improve
When you engage into conversation with people in social networks how do you feel? Are you sincere? Do you believe in what you do and have to offer? Are you selling your products from the standpoint of service or desperation? How do people view you? If you looked at your work from the distance what would you say? You must have authority and confidence to win the social media game.
We as humans have this power and it is a gift. Use words to bring ONLY good into people lives. Enough of negative poop that pollutes media. The world wants real stories about real people. Do you have a story to share? Let us help you to guide in your positive publicity campaign?
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Tatyana Gann
Tatyana Gann is the founder of Smokin’ Hot PR Ezine and SmokinHotPR Boutique, providing publicity, online PR services and even private VIP consulting. Tatyana Gann is ready to bring you publicity tips, advice and PR services to help you gain more raving fans for your business and create smokin’ hot publicity! She has the simple formula for creating a publicity plan that brings results! Grab your FREE publicity weekly advice at: http://www.smokinhotpr.com/
Thanks for this valuable article Tatyana. The words we use to talk to others so it ideal to us words that resonate for them. Love the quote “your words increas your profits!”
Cheers, Donovan
Donovan
You are so welcome. Glad you found it valuable!
Great post, Tatyana! It’s too bad the media feels things that are negative will always get more attention. I agree with you that the world wants real stories about real people. “Use words to bring ONLY good into people’s lives.” is a quote I’m going to remember. Thank you!
Tatyana,
This post exactly describes why me and my husband do not watch the news on television or read the newspaper anymore. It makes me feel bad that I don’t support the newspaper, especially, but they are full of bad news.I can collect bad news in my own neighborhood if that’s what I want. You are so correct when yo describe the power of words.
Great Post.
I agree Michelle I do not watch news…Then we are programing our mind and thinking with it…As PR professional I have to protect my own thinking..We can easily start thinking like “them” You know..
Yes positive thinking. positive words and it will lead to positive lifestyle..Thank you!
Great tips that I will start applying today!
Tatyana, in fact, you are part of a smaller pool of people that see the imperative of using words for bettering the world. Not everyone does that, as you pointed out. But in the end, we live in the nest that we build around us. If we build with good vibes, we live surrounded by good vibes. I can see this quality in your writing, and in the convictions you possess and graciously share with us. Thank you for speaking the truth!
Diane
Thank you very much for kind words…I agree have good vibes and attract good vibes
Tat
Words without passion are words with no power! So beautiful Tatyana ~ Love it! 🙂
Yes you are right on the noggin with these points. Well written and thought provoking.
Re T.V. I wanted our children to be able to think. So had TV but no channels. Used Videos… dvds. They wanted to fit into the community. Every one of friends homes had Tv. Where were my children…Playing with their friends? No going there and watching TV.
Sometimes we are dragged into the mire of the world through the values of the community that we live within.
Writing is transfer of Energy and every word is a part of my Heart and Passion. I am coaching people in using Social media. Many of them are unemployed immigrants and have poor self confidence. I received this from one of them, “Christer, you are a true Angel!”.
My Mission is to collaborate and help people and we do everything together and this was sent by an Angel! I use to say that I am only a mirror and people see what they truly are and we are One with the same basic needs.
We see what we focus on and I have also stopped reading and listening to the news and search for facts instead. I researched massmedia and the owners about 20 years ago when the first crisis was and learned a lot about what was going on behind the scenes. We had just bought a new house and our second child was newly born and I was laid off at the same time.
Tatyana this is a very informative article. I have not watched the TV for years, and I feel like you do that I must protect what enters my mind and spirit. You know the saying garbage in garbage out…
I am a strong believer that there is power in the tongue and we can rewrite the script of our lives as often as we choose.
Thank you.
Daphne
Thank you! I appreciate it! Yes too much garbage and words make a difference!
Tatyana